The Home Depot x U.S. & Mexican National Soccer Teams

Client: The Home Depot
Partners: U.S. National Team, Mexican National Team
Role: Experiential & Live Event Lead

Overview:
Led live event coordination and experiential activations for The Home Depot in collaboration with the U.S. and Mexican National Soccer Teams. Created immersive brand experiences that engaged fans, spotlighted community support, and aligned with both teams’ big-stage visibility.

Key Contributions:

• Strategized and executed premium event flow supporting brand storytelling and fan engagement

• Managed operations from setup to teardown in high-energy, large-scale environments

• Coordinated well-known talent, players, and key partners to elevate experiential touchpoints

• Activated branded moments tied to The Home Depot’s community and civic initiatives

Highlights:
✅ Delivered seamless live audience engagement experiences
✅ Integrated sponsor branding into high-visibility fan zones
✅ Strengthened connections between Home Depot, soccer culture, and fan communities